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About BCW

Brussels Office Since

1965

Firm Description

Located in the heart of Europe, BCW Brussels has a track record of acting as the agency partner to local, European, and international clients. Our team of highly skilled professionals, with diverse backgrounds and extensive industry experience, leverage their expertise, networks, and strategic approach to provide tailored solutions to clients across a range of industries.

With a focus on best-in-class strategic counsel, AI first technology solutions, and purposeful creativity, BCW delivers impactful solutions to help clients navigate the complex political, policy and communications landscape at EU and pan European level. BCW’s flagship initiatives, EU Media Poll and EU Influence Index, have become go to references for the EU public affairs and media community in Brussels.

BCW has a culture which inspires great work. BCW was named Best Agency to Work for EMEA by Provoke Media in 2023, and in 2024 won Digital Consultancy of the Year at the PRovoke Media SABRE Awards EMEA.

From July 1st 2024, BCW will merge with Hill & Knowlton to form Burson, a global powerhouse delivering modern communications leadership at scale to clients across the world.

Ownership Structure

BCW is wholly owned by WPP (NYSE:WPP), the world leader in communications services. WPP is a creative transformation company that brings together brilliant people to build better futures for our clients.

Read more on the WPP’s annual report

International Network

BCW has a network of 237 owned and affiliated offices in 132 countries with over 4,000 employees worldwide.

BCW is supported by a global network of senior advisors, enabling us to activate industry or practitioner specific expertise across markets, at global scale.

Key Strengths

  • Public Affairs and Government Relations
  • Competition and Regulatory
  • Corporate, Crisis and Consumer
  • Data, Digital, Social and Creative
  • Integrated Communications

Number of Public Affairs Consultants

70+

Testimonials and why clients like to work with us

According to feedback, clients appreciate that we:

  • Come up with creative, innovative and persuasive solutions that influence decision-making
  • Understand their business
  • Have a deep knowledge of EU government and policy processes, and technical policy expertise
  • Provide a strong framework for measuring success
  • Adapt to changing circumstances

Best in Brussels 2023/24 Report

Best in Brussels is the first and only independent resource for organisations wanting to identify, compare and choose the best partners in Brussels for their advocacy needs.

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