
About Ohana Public Affairs
Key Specialisms
Brussels Office Since
2019Firm Description
Ohana is a boutique public affairs consultancy specialised in sustainability and dedicated to making the European Union’s policies and processes easy to understand and readily actionable within organisations.
Ohana goes beyond traditional public affairs consultancy. We’re your strategic partner in navigating EU policies while advancing sustainability. Our collaborative, tailor-made approach ensures open and continuous dialogue, helping organisations turn policy challenges into opportunities.
The name “Ohana” was chosen to reflect the company’s philosophy and values, the idea of belonging to a ‘community’ and guiding our actions by their impacts on the collective.
More importantly, Ohana is about driving positive change through public affairs and a fundamental belief that it is possible to work with businesses and help them grow while still advancing sustainability.
Ohana is a proud member of the 1% for the Planet movement.
Ownership Structure
Independent owned by founder.
International Network
1% for the planet.
Key Strengths
We believe that close collaboration is the key to solving the many environmental challenges posed to all of us as we transition into a more sustainable society. This means that our consultants will not only help you understand what these challenges mean for your organisation, but also fully support and engage with your team to implement the solutions that can lead to strategic advantages in the long term.
Our values are simple but they guide us in everything we do:
- Walk the talk: our clients are sustainability believers and so are we!
- Constructive voice: our clients commit to public affairs and policy making as a force for creating a society that is fair, protects the planet and people.
- Respect: we’re a diverse team with different backgrounds, opinions and beliefs. We respect this with no judgement.
- Collaboration: we establish a two-way dialogue with everyone we collaborate with.
The Ohana Approach, as we call it, is based on three key pillars that shape our methods and engagement from start to finish.
- CHANGE ROOTED IN REALITY: We work directly with companies and EU decision-makers, ensuring industry concerns and societal challenges are heard within the European policy sphere. Our goal is to shift the boundaries and make a real, positive impact on policy.
- CHANGE THROUGH AWARENESS-RAISING: A better world starts with awareness. We empower citizens and businesses to challenge the status quo, take responsibility, and drive environmental and climate action forward.
- CHANGE THROUGH COLLABORATION: Sustainable change happens together. By bringing industries, NGOs, governments, and citizens into the conversation – even the sceptical ones – we foster inclusive, lasting solutions for a better future.
Ohana blog: Stay up to date and learn more about the latest in sustainable development policy through our blog. Our dedicated team of public affairs experts will share commentary, tips and reports.
Number of Public Affairs Consultants
9Key Clients
H&M Group, VF Corp, Protect Our Winters Europe, MyClimate, European Outdoor Group, Organic Cotton Accelerator, Syre, Sustainable Fashion Academy
Please see our list of clients on the EU Transparency Register – ID number 616845734550-41
Testimonials and why clients like to work with us
Myclimate
We are a solution provider helping companies run their businesses more environmentally and climate-friendly. Ohana organised a deep dive into EU legislation for us. They put existing and upcoming legislation into perspective for us and the service we provide for our B2B clients. The project management was lean, the agency was highly responsive, and we created a tailor-made program for our pretty diverse group. Their pricing is transparent and—honestly—fair. I am looking forward to the next projects to come.
– Kai Rassmus Landwehr, Co- Executive Director / Director Marketing
Organic Cotton Accelerator
Working with Ohana has felt like having a really sharp, reliable sounding board by our side. They’ve helped us think things through, challenge assumptions, and clarify our direction when things got complex. Whether it was navigating EU policy shifts or just figuring out the best way to get a message across, their input has always been valuable. It’s been great to have a team that not only understands the policy landscape but also really understands us.
– Ioana Betieanu, Communications and Public Affairs Director
H&M Group
Working with Ohana has been instrumental in helping us navigate the complex landscape of EU sustainability policies and regulations. Their deep expertise in EU affairs, combined with a strategic and hands-on approach, has provided us with invaluable insights into legislative developments and compliance requirements. The team’s professionalism, responsiveness, and ability to translate policy combined with our company priorities into actionable strategies make them an essential partner for any organization committed to sustainability.
– Stephanie Schretlen, Head of EU Public Affairs
Sympatex
Partnering with Ohana has transformed our approach to regulatory challenges in the textile industry. Their expert guidance and clear, actionable insights enable us to actively engage in shaping new EU regulations, fostering sustainability and innovation. The team’s knowledgeable, professional dedication and exceptional customer service make them an invaluable asset to our business.
– Rüdiger Fox, CEO